Events, which appear occasionally and attract large crowds are generally known as special events. On the other hand, weddings, corporate functions and family parties are small and confined celebrations. Thus, a special event is a distinct and organised program which includes:
Special events aim to attract large numbers of participants. For this reason, these programs carry a high risk of public liability. The insurance for special events is very expensive when compared with smaller functions. Therefore, if you plan such an event you need to plan the budget, safety and adherence to regulations few weeks in advance.
Special events are to entertain masses. Some examples include:
Generally, the special event is an irregular function. Some of the special events happen regularly but within an extended period of time. Most special events require a careful planning. Special event organisers often need team of experts to coordinate the entire process. The Australian Tourism Data Warehouse classifies events at 5 levels of activity:
A special event may:
You have to budget special event carefully. The sale of food and other products will bring more people than a simple fundraising. Yet, the insurance for both events may costs the same. Similarly, the setup of the program may require the same number of man hours for events which bring different profits. Therefore, you must budget your function for the worst (not the best) case scenario. This means that the ticket prices may need to be revised and/or contingency plans must be ready for deployment.
Essentially, you plan special events the same ways as you plan any other function.
The scale of the operation and the cost may differ but the requirements are similar.
There is no doubt that the management of special events will be more demanding than for smaller operations.
However, the skills to coordinate the process are virtually the same.
Apart from the legal obligation there could be many local polices which may impact on your program.
You should always visit the Council's offices before running the show.
It is the Council's responsibility to inform about everything you need to know to run your special event on their territory.